About
Hi, I’m Jaiden Molyneux and I’m a Strategic Media Planning Manager in NYC with a master’s in Strategic Communication from SUNY Oswego.
With over four years of experience leading cross-channel campaigns for brands like Pfizer, Audible, L’Oréal, and Batteries Plus, I specialize in crafting media strategies that are both data-driven and creative. My work focuses on campaign optimization, budget oversight, and audience segmentation. I’ve consistently delivered measurable results, such as increased brand awareness and ROI.
A Strategic Communicator in the Making
Receiving a Master of Arts in Strategic Communication has allowed me to explore foundational frameworks such as:
- Integrated marketing and media strategy
- Audience research and analytics
- Digital storytelling and content creation
- Organizational communication and leadership
This academic journey has sharpened my ability to think critically, communicate persuasively, and lead with a purpose bigger than myself. All skills I bring into every client engagement and campaign.
You can check out some of my recent assignments within the COM521 Coursework page.
Storytelling is My Strategy
Beyond media planning, I’m passionate about storytelling. As part of my graduate work, I created a podcast series that encapsulates everything I’ve learned over the past few years. It’s a reflection of my growth as a communicator, strategist, and creative thinker. It allowed me to get creative with how I could communicate large topics to a broader audience, with no boundaries.
You can check this series out within my Academic Projects page.
Like What You See?
Whether you’re looking to collaborate on a campaign, explore strategic storytelling, or just talk shop about media and communication, I’d love to connect.